Wanting to remake Facebook in our own image

Kara Swisher reports on reaction to her post (s) about silly Facebook apps.

Yeah. Well. I guess.

True, so many of the apps are juvenile. The groups are silly and fanciful, too. When you consider that FB is still very much a place for college students -- some only five years weaned from Nickelodeon -- to kick back and distract themselves from the seriousness of their real work, it makes all kinds of sense. "Serious use of the site" is exactly what they don't want.

It's Sunni and Shiia in there, so I'll play Joe Biden and say "Balkanize the thing."

Facebook could make broad channels for the different worlds, built on top of the existing structure of groups and networks. Each segment would be more pleased.

(A loose federation would oversee the fair distribution of ~~oil~~ ad revenues, of course.)